Media News

Cavender among the Adweek layoffs

September 10, 2025

Posted by Chris Roush

Elena Cavender

Adweek reporter Elena Cavender was among the layoffs this week.

She was covering influencer marketing and the creator economy. She previously was at Mashable as a tech reporter.

Previously, she was a culture fellow and worked as a freelance news reporter for the Piedmont Exedra, an online newspaper.

She was also a news reporter and deejay at KALX-FM 90.7, the student-run radio station at the University of California, Berkeley. She also wrote for The Daily Clog, the online blog portion of the UC Berkeley student newspaper.

Cavender graduated from the University of California, Berkeley.

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