Bloomberg rises to No. 7 biz news website

Bloomberg News saw strong unique visitor growth to its website in October, passing Fox Business to become the No. 7 business news website, according to data from ComScore.

Bloomberg reports a 28 percent gain in unique visitors to 24.8 million in October. While Fox Business grew 8 percent in unique visitors to 22.1 million, it fell to No. 8.

Yahoo Finance remains the No. 1 business news website. It had nearly 98 million unique visitors in October, down about 1 percent from September. Forbes remained No. 1 with 66.5 million unique visitors, up 2 percent.

Among the top 10, Dow Jones properties, which include The Wall Street Journal, MarketWatch.com and Barron’s, had the biggest decrease, falling 3 percent to nearly 48 million unique visitors. It remained No. 3.

Fortune magazine also reported strong growth in the month, with a 19 percent increase in unique visitors to 19.2 million. It is the No. 10 business news website.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.