Media News

Bloomberg Media, Sports Biz Journal strike subscription partnership

October 23, 2025

Posted by Chris Roush

Bloomberg Media and Sports Business Journal announced a subscription partnership on Thursday.

Bloomberg.com subscribers will gain access to SBJ content through limited-time bundled subscription offers. Non-subscribers can unlock a year of Bloomberg.com and six months of Sports Business Journal access for $299 (equivalent to more than $500 in annual savings).

Existing Bloomberg.com subscribers can get an unlimited month of Sports Business Journal, which is owned by American City Business Journals, for just $1.

“SBJ has trusted relationships with sports team owners, agencies, and rights holders, and this partnership gives Bloomberg readers strong visibility into that decision-making ecosystem,” said Julia Beizer, chief operating officer at Bloomberg Media, in a statement.

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