New Jersey-based business news publication BINJE celebrated its one-year anniversary by purchasing a billboard.
Co-founder and editor in chief Tom Bergeron writes, “We wanted to be big and bold — and give you something you weren’t expecting.
“Something that felt a little like BINJE: surprising, a little snarky and impossible to miss.
“Like a billboard.
“If there’s one thing we’ve learned in our first year, it’s this: when you’re building a new kind of business news site, sometimes you have to plant a flag — or in this case, flash your logo on the side of some of the state’s busiest roads.”
Read more here.
