Gus Wenner, son of Rolling Stone founder Jann S. Wenner, has been appointed chief executive officer of the 55-year old media company.
The move comes as the publisher aims to reorient its business and brand to thrive in a new digital era. Wenner said:
“I want Rolling Stone to be defined by two things and one is not new. The first is great journalism: that’s our North Star and it’s what made us into a globally recognized brand. The second is to build off that journalism into a bunch of new areas that are meaningful for young people today – and doing so in a multimedia fashion that was not the way of the past.”
Wenner joined Rolling Stone in 2012. He served an important role in its sale to Pensake Media in 2017, since then serving as its chief operating officer.