Media Moves

Philly Latino news outlet Al Dia launches digital, print multicultural magazine

The following excerpt was sent out from businesswire.com:

(Photo: BusinessWire)

AL DÍA, a Philadelphia-based Latino+ multicultural, multimedia news organization, has launched AL DÍA Magazine, a membership-based digital and print publication.

The magazine focuses on the best of the American multicultural experience. It includes news analysis and summaries, op-eds, and feature articles on politics, education, leadership, and culture. It also covers news from metro Philadelphia and the Mid-Atlantic States.

The 40 to 60-page glossy magazine is written in what the company calls “English+”. Each article contains a QR code that enables members to access the content online in American English and “Standard U.S. Spanish.”

A one-year membership includes the magazine and VIP invitations to news events.

The first edition features Cherelle Parker and David Oh, two candidates vying to become Philadelphia’s 100th mayor.

“AL DÍA has evolved over its 29 years history,” says publisher Hernán Guaracao. “What started as a newsletter in my home, evolved into a weekly newspaper and now a magazine. Shifting U.S. demographics, increased online readership, shrinking ad budgets and the high cost of print manufacturing and distribution helped drive the change.”

Mariam Ahmed

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