Media Moves

Java with that deadline? Try WaPo’s ‘Post Roast’

If “Democracy Dies in Darkness,” to quote the Washinton Post’s motto, then Journalism Dies With Bad Coffee–a critical issue that the paper has decided to tackle head-on.

The following excerpt was sent out from The Washington Post:

(Photo: The Washington Post)

The Washington Post and Compass Coffee today announced the release of “The Post Roast,” a collaborative coffee blend in celebration of The 7, The Post’s flagship newsletter and podcast for busy, on-the-go readers and listeners.

The 7 newsletter reaches over 1 million subscribers, while the podcast is among the top daily news shows on Apple Podcasts.

“Mornings are always a busy time, and pairing coffee with a succinct news briefing like The 7 newsletter and podcast is a match made in heaven,” said Kathy Baird, Chief Communications Officer at The Washington Post. “We’re proud to partner with our neighbors at Compass to make a difference in the lives of busy Washingtonians as they get ready for the day ahead.”

“The Post Roast” contains hints of dark chocolate and toasted nuts, with a balanced blend that is empowering, eye-opening and illuminating. To complete the package, the coffee tin features a commissioned illustration by artist Raul Urias, complete with a QR code to access The 7.

The limited-time coffee blend will be available for sale online at compasscoffee.com and at all 16 Compass stores, including its Franklin Square location at The Post’s headquarters.

Mariam Ahmed

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