Expert.ai, AP partner to provide content classification

Expert.ai is collaborating with the Associated Press to provide the latter with its industry-leading platform for natural language understanding and content classification.

The collaboration will be part of AP’s global news distribution process and Expert.ai’s platform will “enrich news content with descriptive metadata to provide AP clients with enhanced search and discovery options, driving intuitive navigation and proactive recommendations.”

“We are excited to work with expert.ai, whose state-of-the-art artificial intelligence offerings will make it easier for our members and customers around the world to find and access AP’s expansive offering of text, photo and video content,” said AP senior VP and chief technology officer Gianluca D’Aniello.

With natural language and the meaning of words in context, clients will be able to zero in on the content they need, reducing time otherwise spent manually reviewing off-topic content. Expert.ai CEO Walt Mayo added:

“We are incredibly excited to bring expert.ai’s natural language (NL) platform to the Associated Press in support of its mission as the most trusted source of fast, accurate, unbiased news and the essential provider of the technology and services vital to the news business.

“The expert.ai platform will enhance search, discovery and delivery of AP’s content to its clients world-wide with unrivaled accuracy, speed and scale.  Our own commitment to offering the best in real language understanding technology aligns perfectly to the AP’s 175-year commitment to deliver award-winning journalism and advance the power of facts.”