Media Moves and News

Jim Cramer, TheStreet launch Bull Market fantasy channel

August 22, 2019

Posted by Erica Thompson

Jim Cramer

TheStreet, a division of Maven, is teaming up with Sports Illustrated Fantasy to launch Bull Market Fantasy with CNBC’s Jim Cramer.

The channel, hosted on www.bullmarketmoney.com, will offer key insights, analysis, and tips for participating in fantasy sports. Users will also be able to share ideas with the online community and ask questions of Cramer to better improve their rosters. The site’s goal is to teach players, fans and followers about the online sport while implementing the profitable strategies Cramer uses when reporting on the stock market. He’ll also cover how to translate the smart investor strategies of Wall Street to fantasy sports.

“The dialogue is very similar, because you’re trying to figure out what is a blue-chip, what is a biotech, what’s spec,” Cramer said in a statement. “We’re going to use a lot of the verbiage that we use with stocks, and I’m going to translate things into ‘buy, sell or hold’ and do a lot of analogies and metaphors that I think people will like. It’s meant to be fun, and I’m also going to try and make it instructive, like all of the things that I do.”

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