Quartz daily email surpasses 50,000 subscribers
The Quartz Daily Brief, a morning news email for “smart, busy people” from The Atlantic’s business news site, has just surpassed 50,000 subscribers.
Quartz’s reporters cull information from the world’s news sources to write a roundup of the most important, interesting things happening globally.
The Daily Brief is written and edited by several Quartz journalists, including global news editor Gideon Lichfield and senior Asia correspondent Adam Pasick. Editors work around the clock to produce the Brief’s three global editions, which arrive for readers during their mornings in Asia, Europe/Africa, and the Americas.
“It may sound retro, but a very high-quality email briefing is an optimal mobile news product for many people,” said Kevin J. Delaney, Quartz editor in chief and co-founder, in a statement. “Readers tell us the Daily Brief is the first thing they look at on their phones as they begin their day. And Quartz’s team of journalists takes a lot of care to provide them with the most useful and interesting collection of news developments, matters of debate, and surprising discoveries in the world.”
The Daily Brief’s open rate — the percentage of all emails sent that are opened — is above 40 percent, a level much higher than the industry average.