OLD Media Moves

NYTimes to launch personal finance effort

March 18, 2010

The New York Times announced Thursday that it will begin a week-long emphasis on personal finance journalism beginning next week.

The special news section, called Your Money: A Financial Tune-Up, will be accompanied by online features and a live panel discussion.

The week will offer advice and tips across a variety of platforms from three of The Times’s financial journalists: Ron Lieber, the Your Money columnist and overseer of the content at nytimes.com/yourmoney; Tara Siegel Bernard, a personal finance reporter; and Jennifer Saranow Schultz, a featured contributor to Bucks, a daily blog at nytimes.com/bucks.

These Times journalists will be the crux of the week-long program. The special edition of Your Money will feature important information on topics including dissecting tax returns, changing banks for the best results, planning for retirement, conducting your own financial check up using the same questions that financial planners use, and learning the key strategies and shortcuts for making the most of your money.

In one of his past columns, “A Day to Tackle the Financial To-Do List,” Lieber noted that it was worth setting aside time to catch up on personal finances, and a day was scarcely enough. Thus was born Your Money: A Financial Tune-Up.

Read more here.

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