OLD Media Moves

Mnookin: Best NYT columnist is biz section's Stein

October 30, 2006

Author and journalist Seth Mnookin writes on his blog that Ben Stein, the part-time movie actor and son of a famous economist, is the best columnist in the New York Times.

Mnookin wrote, “Sunday is ugly stepdaughter of the Business department (although recent efforts to improve its quality have resulted in marked improvement). The people who cherish the Sunday Times — you know, the ‘she reads the Book Review, I do the crossword’ people — are the liberal arts, self-styled intellectual types who want to read about books (even if they don’t read books), or want to be up-to-date on the arts world (even if they don’t actually go to museums). Business folk, on Ben Steinthe other hand, are not reaching for a door stopper-sized paper on Sundays. They get their news during the actual work-week; that’s why the Wall Street Journal doesn’t even bother publishing on Sundays. (Its recent Saturday edition was created mainly to draw in more women readers.) A recent stilted effort to move the Times media coverage from Monday to Sunday died a quick death when the paper’s media writers staged a mini-revolt.

“But I digress. Stein’s column — this week’s was about the total lack of shame in corporate America — isn’t so good because it’s well-written and easy to understand, although it’s both. Its strength lies in the fact that many of Stein’s columns seem to go against what you’d assume Stein’s views to be; a life-long Republican and former speech writer and lawyer in the Nixon administration could reasonably be assumed to be a deranged firebreather (think Pat Buchanan) or at least a reliable conservative (think William Safire). But a surprising number of Stein’s columns decry the greed (and stupidity) or corporate America. What’s more, Stein’s pieces seem more affable than angry. He’s not shouting from the treetops or preaching to the converted, which is the trap most opinion-mongers on both sides of the aisle fall into. He likes money. He likes being well off. But he doesn’t let that, or his political affiliation, blind him to the realities of our current economic environment.”

Read more here. Stein’s column is called Everybody’s Money and runs in the Sunday Times. Bueller? Bueller?

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