OLD Media Moves

Gasparino's effect on Fox Business

May 5, 2010

Marketwatch.com columnist Jon Friedman writes Wednesday about Fox Business Network‘s Charles Gasparino and what he means to the business news network.

Friedman writes, “Fox Business is counting on Gasparino to elevate the network’s visibility and credibility. CNBC is a behemoth, but Fox believes that journalists such as Liz Claman, herself another former CNBC star, are boosting its image. Fox Business recently started simulcasting Don Imus’ radio show to raise its profile.

“Gasparino shrugs off the suggestion that he is as much of a showman as a journalist. He says: ‘You want to be entertaining when you present news. People don’t want a droll Charlie Gasparino droning on about Merrill Lynch.’

“Gasparino’s reputation as one of the most aggressive Wall Street reporters around isn’t mere hyperbole. I can confirm this through personal experience.”

Read more here.

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