OLD Media Moves

Consumer Reports redesigns, names new editors

April 10, 2007

Posted by Chris Roush

Consumer Reports magazine is hoping that a redesign and new editorial leadership will provide a boost to its female readership as it tries to restore credibility in the wake of a major error earlier this year, according to a story in the New York Times.

Kimberly KlemanLouise Story wrote, “Kimberly Kleman has become the magazine’s editor in chief, and she will remain second in command at the editorial division of Consumers Union, a nonprofit company that publishes consumer product magazines, books and newsletters.

“The company also named Greg Daugherty, a longtime editor at Consumer Reports, to a newly created position to oversee personnel issues for all the company’s reporters and editors.

“The magazine, long considered an independent arbiter of consumer products, will also be redesigned this year.

“The new editors will have to work on regaining readers’ trust, industry specialists said.”

Read more here.

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