OLD Media Moves

Bloomberg sends Pearlstine to DC

August 4, 2011

Posted by Chris Roush

A New York Post item on Thursday reports that Bloomberg LP executive Norm Pearlstine has been dispatched to is Washington offices.

The item states, “Ex-Time magazine honcho Norm Pearlstine has been dispatched to DC to provide ‘supervision’ to Bloomberg Government, sources say.

“Pearlstine, Bloomberg’s chief content officer, thinks Bloomberg Businessweek is running strong with editor Josh Tyrangiel and is focused on getting Kevin Sheekey‘s Bloomberg Government on its feet since it launched in January as a Washington subscription data service.

“A Bloomberg rep responded, ‘BGOV is doubling the size of its editorial staff this year . . . so it is only natural that a journalist with Norm’s experience would be part of the senior management team directing Bloomberg’s efforts in DC.'”

Read more here. Pearlstine, a former Time Inc. executive and Wall Street Journal managing editor, joined Bloomberg as chief content officer in June 2008.

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