Bloomberg Media is ramping up its Washington-based editorial and commercial operations, launching new initiatives in the lead-up to the 2022 midterm elections and the 2024 U.S. presidential race.
Bloomberg will introduce a new weekly politics show in 2023, designed for its global audience as an alternative to traditional weekend Capitol Hill news conversations.
A new podcast hosted by senior Washington correspondent Saleha Mohsin will debut next year.
Bloomberg will also launch a new Washington-based newsletter focused on economics and politics.
“Every month, we reach close to two million people in the DC area across Bloomberg Media, more than 10 million globally on ‘Bloomberg Politics’ and more than 100 million in total across all platforms,” said M. Scott Havens, CEO, Bloomberg Media, in a statement. “It’s an ideal time, ahead of two critical U.S. elections, for us to deliver even more at the intersection of U.S. government, politics and business, and to connect influential brands and organizations with our audience of modern leaders looking to get ahead.”
There are nearly 150 Bloomberg journalists and analysts based in Washington, DC. Thirteen new journalists have joined the bureau in 2022.