OLD Media Moves

Biz publications offering free content due to coronavirus

March 13, 2020

Posted by Chris Roush

Business publications such as Bloomberg News and The Wall Street Journal have relaxed their paywalls due to coronavirus coverage, reports Sara Jerde of Adweek.

Jerde reports, “The Wall Street Journal’s teams are feeding a live page that is available to read without a subscription and a new daily video series will begin Monday, free of charge. The complimentary coverage will also be highlighted on the website’s main landing page beginning next week.

“”For over a month, we have been making key pieces of important coronavirus content open to read for free and will continue to do so as we serve the public on this story,’ said Louise Story, WSJ’s chief news strategist and chief product and technology officer, in a statement.

“Other industries might also win over new consumers and attention by changing how they operate in the face of coronavirus, said Mark Beal, assistant professor of professional practice in public relations at Rutgers University’s School of Communication and Information.”

Read more here.

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