The New York Times is looking for an Assistant Editor to lead digital news priorities, planning and promotion for the Culture team. As the Culture team continues to reach new digital audiences and deepen engagement with readers, this role will be at the center of many department goals, including continuing to lead in service journalism, expanding our coverage of pop culture, and scaling visual and digital-first story forms.
The editor will also work with the newsroom’s Audience team to inform Culture’s coverage, both day-to-day and long-term, suggesting timely stories and evergreen topics. The editor will maximize distribution through search strategies and social programming, pitching internally, launching features and products, and more.
This position, based in New York, will report to the Deputy of Strategy and Operations, Culture.
Responsibilities:
- Exercise journalistic judgment to continually prioritize planned stories against breaking news. Coordinate daily, weekly and long-lead Culture coverage to prioritize articles for digital publication and promotion. Coordinate with the desk planning editor and news deputy on expediting high priority articles for promotion.
- Optimize Culture stories and projects for search and social. Serve as the point of contact with the newsroom’s on and off platform teams for digital planning. Maintain a calendar of the department’s daily and long-lead digital publishing priorities; communicate and coordinate with the Home, Audience and other teams to pitch priorities for promotion.
- Organize live coverage of tentpole events for Culture.
- Direct audience strategy for the department, which includes overseeing Culture’s social media accounts, organizing plans for special projects, and providing guidance to editors and reporters on best practices for SEO, social media, headlines and news alerts.
- Create weekly, monthly and annual audience reports to identify insights, make recommendations and keep track of audience growth.
- Consider department goals for service journalism, visual and digital-first storytelling, and breaking news – and conceive digital processes, features and products to reach new audiences and deepen reader engagement in these areas.
Qualifications:
- At least 7 years of experience in digital journalism.
- Experience in (or a strong interest in) arts, culture and entertainment journalism.
- Excellent news judgment.
- Solid understanding of best practices in digital publishing and the distinctions between reporting and criticism, and how and when to distribute stories to specific audiences.
- Solid understanding of mainstream and some emerging search and social channels, with a willingness to learn about new platforms.
- Strong writing and editing skills.
- An aptitude for strategy and analytics. Comfort with data, testing, and iterating to find what resonates with audiences.
- Skill at bridging specialties, including reporting, editing, analytics, product and design.
- A willingness to collaborate and the ability to partner with colleagues across the newsroom, including strategy, product and data teams.
- A dedication to The Times and its journalistic mission.
The annual base pay range for this role is between $139,000.00 and $169,000.00.
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