AOL is looking for an experienced Personal Finance Editor to join our growing team. As the Personal Finance Editor, you will play a crucial role in shaping our approach to content in the personal finance space for the 55+ audience. This role will collaborate with internal teams to create an efficient content plan, engaging and insightful content, and a promotional strategy to elevate audience engagement within the personal finance category.
We are seeking a skilled, forward-thinking individual with 5+ years of experience in an editor role. This person must be well-versed in personal finance trends and comfortable helping AOL readers navigate the complicated financial world we live in. Additionally, they should be as comfortable producing highly researched best lists around budgeting and savings for baby boomers, as they are covering timely, trending stories that can help improve everyday life. We are seeking someone who understands how to create high-quality, consumer-focused content specific to an audience that is retired or soon approaching. Familiarity with SEO best practices and measuring performance against SEO and revenue metrics is preferred.
If you’re passionate about helping people navigate the complex world of personal finance, this position is perfect for you.
Responsibilities:
- Create content roadmaps for key personal finance and tangentially related topics
- Assign and edit articles with high-quality standards
- Best list research and planning, plus execution
- Build AOL into an authority area for personal finance content for 55+ audience
- Collaborate closely with freelance contributors and staff writers, building out the AOL finance voice
- Build a cross-functional process for workflow with internal teams like SEO, design, product, BD, etc.
- Write articles when necessary
- Monitor article and content performance against SEO and revenue targets, optimizing strategies as needed.
- Develop a deep understanding of the audience and their consumption habits, through testing on user experiences, article formats, and other optimization areas
- Engage with internal teams to map growth strategies
Requirements and Qualifications:
- 5+ years of experience as an editor and manager in personal finance content marketing or journalism
- Proficiency in careful, detail-oriented line and copy editing skills to ensure the highest quality content
- Strong understanding of SEO principles and strategies for content optimization
- Proven experience in building and utilizing content workflow and processes
- Ability to deliver on SEO and revenue goals, make data-driven decisions and find the most efficient workflows
- Proficient in content management systems and related software
- Excellent communication and collaboration skills
- Ability to work in a fast-paced environment and manage multiple projects simultaneously
- Innovative mindset with a keen eye for identifying audience trends and preferences
Join our team at AOL, and help us empower individuals to make informed financial decisions and achieve their financial goals.
To apply, go here.
Chris RoushChris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.