The Producer, Multiplatform is responsible for creating vertical videos from ideation to delivery and across multiple platforms including TikTok, Instagram, Facebook, Twitter, WIRED.com, and other emerging social platforms. This role will both curate archival assets and create original video, working closely with WIRED’s integrated US/UK newsrooms to identify reporting across our verticals that has the potential to succeed in a video format.
To be successful in this role, you must be a vertical video wizard, with a strong desire to differentiate WIRED from the competition. You must be skilled at developing repeatable formats that resonate with social audiences, adept at identifying journalism with the potential to succeed as vertical video, keen to mentor and train reporters on how to translate their work to this medium, and adept at pivoting quickly depending on news priorities. You should also have demonstrated examples of how you’ve proactively identified and implemented effective solutions to problems and created production infrastructure, with impeccable time management skills and a collaborative approach.
The role reports to WIRED’s Senior Director of Digital Video. Additional key collaborators will include brands’ Editor in Chief and Audience Development team.
Primary Responsibilities:
- Ideate, produce, and edit original social video for WIRED’s vertical video platforms.
- Work with writers and editors to adapt their reporting and expertise into social video; train and mentor journalists to do voiceover, appear on-camera, and translate written articles into video scripts.
- Partner with the Senior Director, Digital Video, the Audience Development team, and Editorial leadership on the programming strategy for WIRED’s vertical video platforms, ensuring that engagement, franchise development, and audience growth KPIs are top of mind.
- Regularly review audience KPIs and use this data to inform and improve vertical video strategy and output.
- Serve as the production lead on all repurposed and repackaged content across platforms.
- Maintain awareness and provide vertical video support for all brand initiatives, from major tentpoles to sponsored projects.
- Provide general production support for WIRED’s video team on social and YouTube.
- Manage pre-production and post-production process, including, but not limited to, shoot schedules, budgets, and creative outlines.
- Stay up to date on evolving features, trends, and emerging social platforms.
- Additional responsibilities as assigned.
Desired Skills & Qualifications:
- 3+ years experience in vertical video production, with a specific emphasis on news environments in one or more of WIRED’s core coverage areas – consumer products, the technology industry, science/innovation, and security.
To apply, go here.
