Babcox Media, Inc., is searching for an experienced Digital Content Specialist/News Producer who loves to create content, understands business to business publishing operations, and is ready to take the next step in their career as the next Digital Content Specialist/News Producer of Babcox Media, Inc. We are looking for a person who wants the support and resources to create fun and engaging written and video content; someone who can deftly manage digital content production – website, newsletters, and social media. Most importantly, we seek someone who desires to work at a high level of industry engagement to make solid contacts and tell stories that no one else in the market is telling.
At Babcox Media, we have invested heavily in our digital content strategy – from producing content with a digital-first focus to growing a video department with studio and editing resources. Our editors crisscross the country attending industry events to detail product launches, trade shows, and other event coverage. We want you to be part of the team to lead the next generation of content creation at Babcox Media, Inc.
Responsibilities (not all inclusive):
- Managing the digital production process of daily website posts and newsletter deployment – maintaining the publishing calendar and planning future content.
- Writing content for written publication and video production.
- Hosting video content as the on-screen talent.
- Working with the video department on pre and post production content creation for the brand.
- Assisting the sales team in client management efforts, including program creation, industry knowledge consulting, idea generation, and content program executions.
- Understanding how to create, manage, and deploy content in various forms – from pure editorial to sponsored content placements.
- Working with the team’s graphic designer to create content-specific graphic assets.
- Working with editors and the publisher to create and execute revenue-generating ideas for their respective publication and/or Babcox Media.
- Working with Ad Services Department to gather information about advertisers, special advertising positions, production schedules, and production requirements for print or online.
- Managing qualified contributing writers to provide relevant technical content.
- Developing an annual brand content calendar, media kit, and promotions.
- Reviewing Google Analytics for the latest data on website traffic.
- Moderating webinars.
- Participating in sales calls with members of the sales staff for editorial perspective.
- Traveling and covering press events for the brand.
- Other duties assigned by manager.
Essential Skills and Experience:
- Bachelor’s degree in journalism, communications or similar.
- 3-5 years of professional editorial and/or content service experience, including article writing (print and digital), news reporting, copyediting, design, layout, and SEO.
- Current experience in and knowledge of all digital and social media, SEO, WordPress, and web content management systems.
- Experience or interest in video content creation – planning, writing, shooting and editing.
- Knowledge and understanding of usability guidelines, as well as practical applications of SEO strategies as they relate to content.
- Demonstrated knowledge of AP style.
- Positive track record as a strong team member with the ability to work independently.
- Excellent interpersonal skills with a high level of professionalism.
- Strong communication (verbal and written) skills.
- Strong interviewing skills.
- Excellent attention to detail.
- Ability to travel (up to 30% of the job).
- Ability to meet stringent deadlines.
- Must be computer proficient: Microsoft Office (Word, Excel, Outlook) and Adobe Creative Suite (InDesign, etc.) for Mac.
- Automotive interest is highly recommended, but not required.
Babcox Media offers competitive salary and benefit packages as well as a creative work environment. Qualified candidates should apply directly to our Digital Content Specialist/News Producer job posting at http://www.babcox.com/careers/ or you may email your resume and cover letter to employment@babcox.com. No phone calls please.
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