If you’re a skilled editor who’s passionate about the ways creativity and strategic thinking are shaping today’s business world, Adweek has the perfect job for you.
The Advertising/Branding Editor oversees Adweek’s largest team of reporters, covering the agencies, brands, personalities and trends that are driving the industry forward. In recent years, Adweek has grown from a respected niche trade publication into one of the world’s largest and fastest-growing sites covering marketing, media and tech. Now we’re looking for someone with the charisma, editing chops and tireless curiosity to take on one of our newsroom’s most vital roles.
Responsibilities:
- Lead a team of six full-time reporters and multiple freelancers covering the agency world and today’s leading—and emerging—brands.
- Work closely with the editors overseeing the newsroom’s Tech and Media teams to ensure consistent, thorough coverage and avoid duplicating effort.
- Give a first edit on each story filed by your team (when time allows), watching not only for grammar and typos, but also for gaps in reporting that need to be resolved before an article can go live or be sent to the print publication.
- Work with reporters to develop, maintain and execute an ongoing calendar of long-form or immersive projects that advance Adweek’s standing in the industry and elevate our content beyond the usual day-to-day fare.
- Lead by example, writing a minimum of three articles a week for the news site, print magazine or our network of blogs.
- Keep a close eye on reader engagement metrics, assuring your team is creating the most compelling content possible and not wasting time on topics with little interest to our audiences.
- Coordinate coverage of key industry events such as Advertising Week NYC, ANA Masters of Marketing and more.
- Coordinate key annual franchises such as the selection of Adweek’s Agency of the Year.
- Work closely with the editor of the AgencySpy blog to review tips and potential stories.
- Serve as a backup Web editor and help fill in for the Digital Managing Editor.
- Develop and expand Adweek’s network of agency and brand marketing sources.
- Occasional speaking engagements at industry events.
- Occasional media appearances representing Adweek.
To apply, go here.
