This reporter will be charged with one of the most crucial beats for Ad Age readers. These agencies and the players within them are at the crossroads of a rapidly changing advertising landscape, one in which a very lucrative sector fueled by TV buying and high margins is trying to stay one step ahead of a world being transformed by data and programmatic offerings.
In the last few years, it’s also seen a number of massive agency reviews as well as a standoff between media agencies and the marketer clients they represent.
Requirements
This post requires 5+ years of reporting experience. Candidates would preferably have experience covering media agencies and/or advertising agencies. Candidates must have a demonstrated ability to develop sources, break news and write features. This is a high-profile, high-stakes beat, and it generates some of our most talked-about coverage. As such, candidates should be comfortable with public speaking and media appearances.
The successful candidate will be scoop-obsessed, collaborative and outgoing. You must have an eye for details, clear and accurate writing skills and an ability to make complex issues compelling, readable and shareable.
Ad Age began as a broadsheet newspaper in 1930 and has grown into a award-winning, fast-paced news group that publishes in print, digital and video. It also convenes major industry events such as the annual Digital Conference and features the industry’s best creative work. It is published by Crain Communications Inc. and headquartered in New York.
To apply, go here.
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