John Koblin of the New York Observer writes Wednesday about how Advertising Age is reducing the number of issues it will publish instead of its editorial staff as a way to cope with the recession.
“‘We’ll reduce the printing and distribution overhead rather than making reductions in the newsroom,’ he said.
“The magazine laid off four people before Christmas, but all came on the publishing side. He said no layoffs were made in the newsroom.
“Mr. Bloom, who is on the front lines in covering the decline in marketing and advertising for media, said the environment out there is as brutal as it looks from the outside.”
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