Bloomberg LP’s television operation has struck a partnership with a company run by a former Malaysian politician to create the country’s first business television channel.
The network will premiere in 2014.
“Malaysia’s business sector and capital markets have gone from strength-to-strength in recent years and have been fundamental in Malaysia’s economic transformation,” said Parry Ravindranathan, head of Bloomberg Television for Asia-Pacific, in a statement. “It is one of the largest centers in the world for Islamic finance and an increasingly important hub in ASEAN for key strategic industries.”
Encorp Group Sdn Bhd will build Bloomberg TV Malaysia’s studios in Encorp Strand and will develop anchors and reporters in Bloomberg Television’s style.
Media industry veteran Michael Chan will head the new channel, and a new Bloomberg TV Malaysia website will be launched for streaming of content online and to mobile devices.
In the past year, Bloomberg has also launched channels in Indonesia and Mongolia.
