OLD Media Moves

How Reuters Insider is being promoted: Stealth with “Chart Karate”

June 30, 2010

A Reuters editorial staffer sent Talking Biz News the following video, which looks like some kind of stealth marketing campaign extolling the virtues of video over charts.

With the Reuters Insider branding and the Thomson Reuters copyright at the bottom of this page, it appears to be just that.

Subscribe to TBN

Receive updates about new stories in the industry daily or weekly.

Subscribe to TBN

Receive updates about new stories in the industry.