The Producer – Social Media and Digital is a key part of the Audience Engagement Team and will be on the front line of strategic planning and development. The Producer – Social Media and Digital will create and curate content to enhance community engagement and support the initiatives of Rhode Island PBS’ multiple brands through data-driven social media campaigns.
Specific Duties:
- Collaborate with the Audience Engagement Team to create data-driven, engaging content for social media
- Manage all social media brands under the umbrella of Rhode Island PBS
- Coordinate day-to-day creative and administrative activities of social media accounts (e.g. Facebook, Twitter, Instagram, YouTube, LinkedIn, TikTok), and other emerging channels
- Conceptualize, create, and edit video in proper social media formats for maximum engagement
- Work with producers and editors to obtain show assets needed for social media posts
- Write, edit, and proofread content for social media and website
- Work with the Audience Engagement Team to develop campaigns and implement innovative strategies across social media channels
- Monitor social media standards and emerging trends, and make appropriate recommendations
- Establish and maintain community relationships through shared posts and engagement
- Coordinate digital asset uploads for the Rhode Island PBS | Passport portal
- Other duties as assigned
Education / Experience / Qualifications:
- At least 5 years’ experience producing content in a social media-focused role with an editorial background
- Intermediate video editing and graphic design skills for social media
- Experience implementing campaigns for Facebook, Instagram, Twitter, TikTok, YouTube and LinkedIn
- Experience establishing, managing and growing social media communities
- Proficient in Adobe Premiere, Photoshop, Illustrator and After Effects
- Experience with Google Analytics, Fanpage Karma (or another content management software) and Meta Business Suite
- Excellent oral and written communication skills
- Proficient in Microsoft Word, Excel, PowerPoint and Planner
- Photography experience a plus
Additional Requirements:
Valid driver’s license
- Portfolio of successful social media posts and videos
Applications:
A current resume including education and work experience is acceptable as an application. Please indicate the position for which you are applying. Please deliver, mail or email (NO PHONE CALLS, PLEASE) to:
Brittany Keyes, Director of Human Resources
bkeyes@ripbs.org
Rhode Island PBS Foundation, 50 Park Lane, Providence, RI 02907,
Fax: 401-222-3407
For more information click here.
