American City Business Journals has launched Orlando Inno, its 16th market covering innovation and entrepreneurs.
Alex Soderstrom, a reporter at the Orlando Business Journal, will provide content for the site.
The Inno publications focus on growth and innovation, and 65 percent of its readers are under the age of 40. It has more than 100,000 subscribers to its email newsletters.
Most of the Inno markets are in cities where ACBJ has a business newspaper. However, it also has publications in non-ACBJ markets such as Richmond, Virginia, and Rhode Island.
ACBJ acquired Streetwise Media, a digital media company catering to young business people in Boston and Washington, D.C., in 2012. It has since renamed the operation American Inno.
