Bloomberg announced Thursday the launch of Bloomberg Daybreak, a morning news service for terminal subscribers.
The service can be personalized based on a customer’s portfolio, region and sector of interest.
“We’ve rethought the newspaper, harnessed Bloomberg’s global editorial and technological resources, and created a one-stop mobile product that can be customized to monitor news about portfolios, regions and sectors,” said Bloomberg Editor in Chief John Micklethwait in a statement. “You don’t need to read anything else in the morning to be ready for work, and it takes less than 10 minutes to read or listen to.”
Delivered digitally at 5:30 a.m. Monday through Friday from New York, London and Hong Kong, each day’s edition is divided into four sections.
Those sections are “Need to know” news to summarize the biggest news of the day, “My Topics” which allows readers to select news from 11 industries and regions, “My Tickers” that provides headlines on companies in users’ portfolios, and the “Nice to Know” section that touches on lighter news, from sports and entertainment to science.
For subscribers who prefer audio, Daybreak includes a five-minute podcast version that is embedded daily.
