Tagged: Reporting tips

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Apple PR vs. other tech companies

Kara Swisher of Re/code writes Friday about the retirement of Apple PR head Katie Cotton and her reputation among tech reporters of being the most difficult person to work with. Swisher writes, “But, despite...

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Unauthorized books and business journalists

Madeline Will, a business journalism student at UNC-Chapel Hill, writes about the difficulty some business journalists face in getting companies to cooperate with them while writing books about their operations. Will writes, “Many companies...