Tagged: New technology

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The Economist’s journey in programmatic ads

Ricardo Bilton od Digiday writes about The Economist and its evolution from programmatic advertising neophyte to savvy veteran. Bilton writes, “The Economist hired its first programmatic specialists in June 2014, and didn’t actively sell through...

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Reuters unveils mobile TV news service

Reuters on Wednesday introduced a television news service designed specifically for watching on phones. The service, aimed at mobile consumers who don’t have time or interest in traditional appointment viewing, will cover general interest...

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Bloomberg Media video traffic hits record

Bloomberg Media recorded its best-ever month in terms of both worldwide streams and video unique visitors in October, according to comScore Video Metrix. Bloomberg Media surpassed Yahoo! Finance in video streams to secure the...

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WSJ moves to animated hedcuts

The Wall Street Journal began using animated hedcuts with its A-hed front-page stories on Wednesday. A story on its website states, “Today, the Journal moves the dot drawings into the Internet age, with the...

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Business journalists flocking to Ello

Caroline O’Donovan of Nieman Lab writes about the influx of business journalists using Ello to publish content. O’Donovan writes, “Despite the initial splash of Ello’s release, it doesn’t feel like the mainstream conversation has...