Tagged: Financial Times

More potential for FT in U.S. 0

More potential for FT in U.S.

Joe Pompeo of Capital New York writes about The Financial Times‘ new advertising campaign and the business newspaper’s attempts to gain more U.S. readers. Pompeo writes, “But really what this is about is adding...

FT launches 3-D ad campaign 0

FT launches 3-D ad campaign

The Financial Times launched Tuesday an interactive marketing campaign focused on new ways to engage its U.S. and global audiences. Housed at Grand Central Terminal, FT Graphic World features a series of 3-D interactive...

FT journalists hold work stoppage 0

FT journalists hold work stoppage

Financial Times journalists held a work stoppage on Tuesday to protest a lack of advancement in talks with management about a new contract, reports Andrew Pugh of the Press Gazette in London. Pugh writes,...

FT mobile app wins award 0

FT mobile app wins award

The Financial Times has been awarded the prestigious Best Mobile Innovation for Publishing prize for its Web App at today’s Global Mobile Awards in Barcelona. The prize recognizes excellence in developing innovative mobile material,...

FT’s digital subs pass print in U.S. 0

FT’s digital subs pass print in U.S.

Robert Andrews of PaidContent.org reports that digital subscriptions for the Financial Times have reached 267,000 in the United States, surpassing the number of print subscriptions. Andrews writes, “It attracted 17,000 new digital subscribers in...