Tagged: Financial Times

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New FT ad campaign eschews Facebook

A new Financial Times advertising campaign is not spending any money to place ads on Facebook in the United States, writes Max Willens of Digiday. Willens writes, “The new campaign, called ‘Don’t decide until you subscribe,’ is...

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The FT is expanding its tech coverage

The Financial Times announced Wednesday an expansion of its technology coverage, with more reporters stationed around the globe, a new editing team based in London, and a new FT.com destination. Starting Oct. 1, the...

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Bloomberg has hired FT’s Authers

John Authers, the chief markets commentator and associate editor for the Financial Times, has been hired by Bloomberg News. He will start next month. In a memo to the staff on Monday, Chris Collins, senior...