News Corp. CEO Rupert Murdoch said Tuesday that the company will begin charging mobile readers for access to The Wall Street Journal, reports Robert MacMillan of Reuters.
MacMillan writes, “The move, which News Corp CEO Murdoch announced at a Goldman Sachs conference in New York, is an attempt to find a new way for the business daily to make more money from an increasingly popular way for people to access their news.
“The Journal will start charging for mobile access ‘in one to two months,” Murdoch said.
“Under the plan, people who do not subscribe to the Journal would pay $2 a week for mobile access. Subscribers would pay $1 per week.
“Charging for mobile access is one of the boldest ways yet that a U.S. newspaper has tried to increase revenue, at a time when falling circulation and print advertising revenue is threatening the survival of many newspapers.”
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