OLD Media Moves

Washington Post adds content to online business section

July 14, 2008

The Washington Post announced Monday that it is adding content from the Harvard Business Review and BigThink.com to its online business section.

WashingtonPost.com“Business leaders already rely on washingtonpost.com for the nation’s top business policy reporting,” said Jim Brady, executive editor of washingtonpost.com, in a statement. “Our partnerships with HarvardBusiness.org and BigThink.com add a new channel to this coverage, letting readers directly learn from the experts in business management and get advice from the innovators out in the field revolutionizing a variety of industries.”

In an original blog for washingtonpost.com, “The Intelligent Leader,” HarvardBusiness.org’s Scott Berinato will uncover the role that leadership plays in the issues making business headlines. When a top CEO is ousted from a position, Berinato will go in-depth to figure out where things went wrong.

Other features from HarvardBusiness.org will include “Management Tip of the Dayâ€? — practical ideas for becoming a more effective manager — and select content from Harvard Business Review. And, soon to come, HarvardBusiness.org will provide video interviews with CEOs, management experts, and leading authors.

BigThink.com, in an original video interview series, “Voices on Leadership,” for washingtonpost.com, asks some of the nation top CEO’s and the heads of fast-growing companies what it takes to be a successful leader in today’s marketplace.

Launching the series Monday, Kevin Plank, CEO of Under Armour sports apparel, discusses the challenges of running a mid-cap business. The series will feature one new interview per week and upcoming guests will include Borders CEO George Jones, Business Guru Marshall Goldsmith, Harvard Business School Professors Quinn Mills, Rosabeth Moss Kanter and Nancy Koehn, among many others.

Read more here.

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