OLD Media Moves

U.S. edition of WSJ may be sold across Europe

April 17, 2008

Stephen Brook of the Guardian newspaper in London writes Thursday that The Wall Street Journal may expand the distribution of its U.S. version to across Europe.

Wall Street JournalThe U.S. version began distribution in London this week.

Brook writes, “Les Hinton, the chief executive of the Journal’s parent company, Dow Jones, which became part of News Corp in December, suggested the US edition could become available across Europe.

“The two versions would go ‘hand in hand’, Hinton said last night at a party to celebrate the European edition’s 25th anniversary.

“He said the Wall Street Journal Europe would continue to meet a ‘specialised and local need’, while the US version would attract a loyal core of readers in London ‘and I hope eventually other financial centres in Europe’.

“With a UK print run of 3,500, the Wall Street Journal US edition costs £2.50 and is available at 250 newsagents across central London and the capital’s airports, five hours ahead of publication in the US.”

Read more here.

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