OLD Media Moves

The significance of separate biz sections

March 4, 2010

Hal Morris, writing on his GrumpyEditor.com blog, notes the significance of standalone business sections at daily newspapers.

Morris writes, “Editors are finding that readers prefer a separate business section, although most continue to run abbreviated stock lists.

“Through all the cutbacks in business news pages, however, most newspaper standalone sports sections — even during a down economy and less advertising — continue unaffected, perhaps because readers of those pages are more vocal in desires to keep up with scores and teams.

“Business news seekers, meanwhile, still have to cope with limited content, including much-sought dividend and earnings tables that have been reduced or eliminated to conserve space.”

Read more here.

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