OLD Media Moves

The return of The Industry Standard?

September 7, 2007

Posted by Chris Roush

Eric Savitz of Barron’s notes that there are indications that former business magazine The Industry Standard could be coming back.

The Industry StandardSavitz wrote, “It’s now been six years since the death of the once-celebrated ‘newsmagazine of the Internet Economy,’ the Industry Standard. I spent three years at the Standard; it was a great magazine, and has many admirers to this day. The Standard is just one of a group of bubble-era tech magazines that have vanished; just this week, Time-Warner pulled the plug on Business 2.0.

“So, all that is prelude to having you go take a look at thestandard.com, the magazine’s old Web site. For a while, the company tried to keep the web site going on the cheap, simply recycling content from various trade mags published by IDG, which founded the Standard, owned a majority of its stock in the bubble days, and bought back the remnants in bankruptcy court in 2001. Right now, all that’s there is a logo…and the words ‘coming back.’

“The Standard is coming back? Maybe, although a web-only format would be a lot more likely than a print magazine. Still it would be nice to have it back.”

Read more here.

Subscribe to TBN

Receive updates about new stories in the industry daily or weekly.

Subscribe to TBN

Receive updates about new stories in the industry.