OLD Media Moves

The International Herald-Tribune and wire business coverage

December 22, 2007

Posted by Chris Roush

Ian W., a former International Herald-Tribune employee who now writes a blog about the paper, muses Saturday about why the Associated Press missed out on an opportunity to strike a deal with the paper for its business coverage instead of Reuters, which recently announced such an agreement.

International Herald-TribuneHe wrote, “AP content is king at the IHT, because they use so much of it. Will they use less of it and more of Reuters wire copy, with the new deal, not just in the business section as announced, but elsewhere in the book? My guess is yes.

“And finally, what do AP make of the Reuters deal?

“Here’s the kicker.

“If you Google any subject, or Google International Herald Tribune, you are often going to come upon AP content.

“In fact most of the IHT content blogged upon on any given day in the blogosphere is in fact not IHT generated content, but AP content.”

Read more here.

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