A.J. Katz of TVNewser.com interviewed CNBC anchor Sara Eisen about her career.
Here is an excerpt:
TVNewser: Thanks for taking the time, Sara. Talk to us about your career path.
Eisen: During college, I took an internship at this startup website named ForexTV.com. It was a site dedicated to covering the foreign exchange market and currencies. I knew nothing about the markets or currencies, but they wanted to give me a shot at doing broadcasts for their website. The opportunity sounded cool, and I ended up learning everything about the markets and I became obsessed with currencies. But after a little while there, I realized that I didn’t really have the journalistic chops that I would need to pursue a career in journalism. I ended up getting my graduate degree in broadcast journalism from Northwestern’s Medill School of Journalism. While there, I was able to report from all over Chicago. Medill helped get me an internship with Bloomberg TV in Hong Kong. I did behind-the-scenes production, writing and editing packages, and general production assistant work while there. I was in Hong Kong for about four months, and I got to travel around the region as well as to the Philippines where I reported on stories like the rice shortage, a significant event at the time.
I came back to New York and started working at Bloomberg full-time in 2008, right in the middle of the financial crisis. I was hired as a production assistant. I raised my hand everyday to contribute stories focusing on the dollar, which suddenly started surging again. One of my big breaks came when Bloomberg Radio gave me a shot at covering currencies. I would do a one-minute currency update every day on my own time. I did this while continuing to serve as a production assistant for TV. The markets were going crazy and Bloomberg eventually needed people who knew, lived and breathed the markets. After continuing to raise my hand, I finally got a shot to be on TV reporting on currencies.
Read more here.
