OLD Media Moves

PC World editor says goodbye

June 2, 2008

Harry McCracken, the editor of PC World who resigned last month, said goodbye to readers on his blog Monday by reminiscing about the evolution of the publication.

Harry McCrackenMcCracken writes, “When I started here in 1994, PCW had a thriving online presence–but it was in the form of areas on AOL, CompuServe, and other dial-up services. Our Web site came along a few months later, and was not exactly at the center of our world. After all, we were busy competing with an array of computer magazines — including titles such as Byte, PC Computing, and Windows Magazine.

“It took awhile before it was clear that I’d be here during the most astonishing transformation that ever hit the media business. Most of our print competitors went away; thousands of new competitors sprung up online. We not only covered the Web revolution, but were profoundly impacted it.

“And we did just fine. We went from being a thick magazine with a small Web site to a thinner magazine with a site that’s bursting at the seams with content, features, and community. Today, we serve more people than at any time in our history, and the vast majority of them are PCWorld.com visitors, not magazine readers. It’s been a thrill to be part of the team that ensured that PCW made that leap.”

Read more here.

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