OLD Media Moves

New Hampshire business paper unveils redesign

June 6, 2008

The New Hampshire Business Review’s latest issue is a redesign aimed at making the paper easier to read.

New Hampshire Business ReviewThe paper stated, “The new banner you see on the front of the paper, NHBR, replaces our full (and proper) name, New Hampshire Business Review. Our research has told us that most of our readers, and even other media in the state, have long referred to us as NHBR. We like this – it’s simple, and it has the added benefit of coordinating nicely with our increasingly popular and dynamic Web site, NHBR.com.

“Our Web site and our newspaper are the perfect complement. Online, we provide daily business news for our readers, and our print edition provides readers with the most comprehensive business news we can get our hands on.Â

“You’ll notice that our cover includes multiple entry points to the issue’s news and features, allowing you to decide, at a glance, what you’d most like to read –- what’s most important to your work life.

“In particular, you’ll notice an expanded calendar of business events, new columnists –- including Susan Osborne, New Hampshire’s only certified image consultant –- a more readable and informative stocks page, an expanded ‘NHBR About Town’ feature that includes more photos and highlights from business events held around the state. And don’t miss our new ‘Take 5’ feature on page 3, which provides a snapshot of informative, and sometimes unusual, tidbits for and about business.”

Read more here.

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