Minyanville’s Todd Harrison writes about how the personal finance site is moving away from a digital media model.
Harrison writes, “So that’s the vision as seen through my eyes. I finally have clarity: The digital media model is broken. I also believe that there is demand for our assets and abilities; entry into this space is a buy-or-build decision for the brokers. We’ll soon see if 13 years later, we’re in the right place at the right time — the market will determine fair value, and we’ll know by year-end.
“As we pivot toward financial services, we’ll publish our real-time smart market commentary, work with clients to drive results, and satisfy our obligations in the marketplace. All the while, we’ll maintain an open dialogue with our community as we explore next steps with potential partners. I don’t know what the future holds, but we’re shifting our strategic approach and communicating in good faith.
“I speak for the entire team, and I’m sure a lot of readers through the years, when I share my desire for this process to unfold in a manner consistent with our collective best interests. And thank you for your support as we progress toward the next stepping stone of our corporate evolution — we do so with our eyes wide open and our heads held high.”
Read more here. And here is a Q&A we did with Harrison back in October 2012.
