OLD Media Moves

Marketwatch expands while others cut

May 12, 2009

Dave Callaway, the editor in chief of Marketwatch, writes Tuesday about the changes at the financial news Web site.

Callaway writes, “We’ve updated our video display units to accommodate a growing number of financial and economic videos from MarketWatch and its partners in The Wall Street Journal Digital Network. We’ve pushed our growing Community coverage to the front page so readers can interact directly with the news editors and with one another. And we’ve simplified our navigation to focus on your favorite subjects, such as markets, investing, personal finance and economics and politics.

“Inside the site is a new product called the News Viewer: a scrolling dynamic news feed of MarketWatch stories and stories from the network, along with press releases and content from our many partners. And we’ve updated award-winning areas of the site such as real estate, mutual funds and exchange-traded funds so readers get crisper data along with expert analysis.

“At a time when so much is at stake for investors, savers and anybody worried about the recession, our competitors are cutting costs and hunkering down. MarketWatch is taking the opposite tack. Now is the time to expand and give readers even more of the cutting-edge news, data, commentary and analysis they’ve come to know us for — but in a faster, more digestible format.”

Read more here.

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