Is the latest Businessweek cover smart of sophomoric?
February 7, 2012
Posted by Chris Roush
Former BusinessWeek chief of correspondents Joe Weber, now a University of Nebraska journalism professor, writes about the latest cover of Bloomberg Businessweek, which features two airplanes apparently fornicating, by asking his students what they thought about it.
Weber writes, “Another concurred, adding a thought about the cover language. ‘If the title was about a merger, there’s no way I would pick it up. This I would pick up,’ she said.
“Many found it funny. ‘It’s fun. I like the design. It’s a mature joke,’ she said.
“Of course, opinion wasn’t unanimous. A solid minority, including some who found the image entertaining, thought it ‘inappropriate’ for a national business magazine. Some even worried about kids seeing it on the dining-room table or newsstand. Two found it ‘distasteful.’ While saying she found it ‘slightly inappropriate,’ one hurried to add that she was not offended.
“And some were just perplexed. ‘It’s just a couple airplanes,’ said one. ‘Airplanes can’t have sex.’ Another said he couldn’t get the image at first, since it looked like a couple planes colliding or flying in tandem. And one, blushing, said the word that came to mind was ‘sexual,’ and she added that the idea was ‘disconnected.’ She asked, ‘why refer to two plane companies as sexual?'”
OLD Media Moves
Is the latest Businessweek cover smart of sophomoric?
February 7, 2012
Posted by Chris Roush
Former BusinessWeek chief of correspondents Joe Weber, now a University of Nebraska journalism professor, writes about the latest cover of Bloomberg Businessweek, which features two airplanes apparently fornicating, by asking his students what they thought about it.
Weber writes, “Another concurred, adding a thought about the cover language. ‘If the title was about a merger, there’s no way I would pick it up. This I would pick up,’ she said.
“Many found it funny. ‘It’s fun. I like the design. It’s a mature joke,’ she said.
“Of course, opinion wasn’t unanimous. A solid minority, including some who found the image entertaining, thought it ‘inappropriate’ for a national business magazine. Some even worried about kids seeing it on the dining-room table or newsstand. Two found it ‘distasteful.’ While saying she found it ‘slightly inappropriate,’ one hurried to add that she was not offended.
“And some were just perplexed. ‘It’s just a couple airplanes,’ said one. ‘Airplanes can’t have sex.’ Another said he couldn’t get the image at first, since it looked like a couple planes colliding or flying in tandem. And one, blushing, said the word that came to mind was ‘sexual,’ and she added that the idea was ‘disconnected.’ She asked, ‘why refer to two plane companies as sexual?'”
Read more here.
Media News
Read-a-thon recognizes one year in jail for WSJ’s Gershkovich
March 28, 2024
Media News
Rosen departs Business Insider for a new opportunity
March 28, 2024
Media News
Why Evan Gershkovich’s case is so important
March 28, 2024
Media News
Taylor joins Bloomberg’s municipal finance team
March 28, 2024
Full-Time
KFF Health News seeks a managing editor
March 28, 2024
Subscribe to TBN
Receive updates about new stories in the industry daily or weekly.