Claudia Kienzle of TVTechnology.com writes Wednesday about how Fox Business Network is using technology to present business news.
Kienzle wrote, “FBN has also enhanced the visual content on its HD presentation. FBN offers its feeds in two versions: a 4:3 SD feed, and a 16:9 HD feed. For the HD feed, a 4:3 HD picture has been situated against the left side of the screen and the ‘wings’ or curtain panels which would otherwise be blank spaces around the picture have been moved together on the right side of the screen.
“‘This HD ‘wing’ serves as a palette for offering complementary financial information to our HD viewers,’ said Brian Jones, senior vice president of Fox Business Network. ‘The HD graphics display shown in the wing area is tied to the real-time financial information ticker that scrolls along the bottom of the screen. When a particular stock goes by on the ticker, the HD wing displays that stock’s information in greater detail.’
The complementary information includes intra-day and one-year charts, earnings per share, price earnings ratios, the volumes of trade for that stock that day, and the stock board showing how the stock’s prices have changed over time.
“‘With this innovative HD display, viewers don’t have to run to their computers to look up that information because it’s tied into the real-time financial stream and displayed right on the screen as graphs, charts, and other data,’ Jones said.”
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