OLD Media Moves

How Spitzer used financial journalists to advance his career

March 12, 2008

Kimberley Strassel of The Wall Street Journal writes Wednesday about how New York Gov. Eliot Spitzer used business journalists to advance his career when he was attorney general investigating alleged Wall Street misdeeds.

Eliot SpitzerStrassel wrote, “What makes this more embarrassing for any self-respecting journalist is that Mr. Spitzer knew all this, and played the media like a Stradivarius. He knew what sort of storyline they’d be sympathetic to, and spun it. He knew, too, that as financial journalism has become more competitive, breaking news can make a career. He doled out scoops to favored reporters, who repaid him with allegiance. News organizations that dared to criticize him were cut off. After a time, few criticized anymore.

“Instead, reporters felt obligated to run with whatever he handed them. Consider the report in the wake of a 2005 op-ed in this newspaper by John Whitehead. A respected Wall Street figure, Mr. Whitehead dared to criticize Mr. Spitzer for his unscrupulously zealous pursuit of Mr. Greenberg. Mr. Spitzer later threatened Mr. Whitehead, telling him in a phone call that ‘You will pay the price. This is only the beginning and you will pay dearly for what you have done.’ Some months later, after more Spitzer excesses, Mr. Whitehead had the temerity to write another op-ed describing what Mr. Spitzer had said.

“Within a few days, the press was reporting (unsourced, of course) that Mr. Whitehead had defended Mr. Greenberg a few weeks after a Greenberg charity had given $25 million to the World Trade Center Memorial Foundation — a group Mr. Whitehead chaired. So Mr. Whitehead’s on-the-record views were met with an unsourced smear implying bad faith. The press ran with it anyway.

“In 2005, Mr. Spitzer went on national television to suggest that Mr. Greenberg had engaged in criminal activity. It was front-page news. About six months later, on the eve of a Thanksgiving weekend, Mr. Spitzer quietly disclosed that he lacked the evidence to press criminal charges. That news was buried inside the papers.”

Read more here.

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