Mădălina Ciobanu of journalism.co.uk writes about how Quartz redesigned its home page for different story formats.
Ciobanu writes, “The second version of the homepage has been in the making for three to four months, Quartz designer Daniel Lee, who lead the project, told Journalism.co.uk.
“The company is known for its ‘ever-evolving’ approach to design, which consists of gradual updates to the website as and when new digital trends emerge, rather than numerous changes introduced all at once.
“‘We wanted to have a landing page for people who weren’t necessarily familiar with Quartz, a destination to show them what our brand is all about,’ Lee said.
“The previous version of the homepage featured one bigger story at the top, followed by The Brief, a list showing the outlet’s most popular stories summarised in a paragraph each, and a further stack of headlines.
“Under the current model, Quartz aims to give more recognition to its news coverage that goes beyond written articles, including shareable charts made with its Atlas platform, short videos and strong images.”
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