OLD Media Moves

FT planning separate financial news site

July 12, 2010

Robert Andrews of PaidContent.org reports that the Financial Times is working on a new financial news site.

Andrews writes, “Over the weekend, Pearson folk tweeted the URL to invite applications for what will be a new off-shoot of the main FT.com site.

“According to the site:-

‘FT Tilt is a new online service from the Financial Times, launching later this year.

‘It is led by the same team that developed FT Alphaville, the multi-award winning financial blog, and promises a similar blend of lively news and analysis for a specialist audience of finance professionals.

‘This is a start-up venture under the FT’s umbrella. As such it offers frontline experience in developing a new digital media service from scratch.’

“When contacted, the FT wouldn’t add more detail beyond: ‘It’s a separate proposition outside FT.com. We’ll probably have something to say at the end of the year.'”

Read more here.

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