OLD Media Moves

FT launches new emerging markets news service

April 21, 2015

Posted by Chris Roush

EM SquaredThe Financial Times has launched EM Squared, a news and analysis service focused on emerging markets.

The FT had a similar site called FT Tilt that it launched in January 2011, but that site closed 10 months later.

EM Squared provides readers investment insight into the major trends affecting developing economies as defined by the MSCI emerging markets index.

“EM Squared deepens the FT’s existing emerging markets coverage, sourcing data from expert titles in the FT Group and elsewhere,” said Jonathan Wheatley, editor of FT’s EM Squared, in a statement. “It enhances our offering for busy readers who want choice and a more personalized service, giving high quality original analysis on the most important economic issues in the Brics and beyond.”

EM Squared will publish more than a dozen stories per week from Monday to Friday, and feature content from the FT’s global network of correspondents. It will be available on FT.com, and on smartphones and tablets via the FT web app.

The service is part of the FT’s premium subscription proposition which includes the Lex column, Martin Sandbu’s daily economic newsletter and emails such as Editors Choice, Best of Lex and NewsMine.

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